Fiduciary Financial Advisor in Santa Rosa, CA

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Fiduciary financial advisor in Santa Rosa, CA. For those in Santa Rosa, CA who don't have the free time, skill, or interest to manage their investments and retirement accounts themselves, working with a financial advisor offers peace of mind. That relationship is built on trust, and whether you're preparing for retirement, seeking to grow your wealth, or saving for your kids' education, you need a financial advisor who you know will treat you and your money well. By choosing a fiduciary financial advisor in Santa Rosa, CA, you'll have a ally who is legally and ethically obliged to put your own best interests first.

At Correct Capital Wealth Management, our Santa Rosa, CA fiduciary financial advisors won't ever propose a solution, investment, or strategy that we don't genuinely have faith in ourselves. For financial advisors that follow the fiduciary standard and operate with your best interest at heart, call Correct Capital today at 314-930-401(k), contact us online, or schedule a meeting with a member of our advisor team.



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About Fiduciaries

A fiduciary is a person or organization that holds a position of confidence and duty when overseeing assets, finances, or legal concerns for another person. Fiduciaries are legally and ethically bound to work in the best interests of the individual or organization they are representing, often referred to as their "principal" or "beneficiary". This duty of loyalty and duty of care is known as the fiduciary standard.

Typical examples of fiduciaries are:

  • Trustees — Individuals or organizations charged with managing and overseeing assets held in a trust for the advantage of beneficiaries.
  • Executors — Individuals designated to oversee the estate and assets of a deceased person according to their will or the law.
  • Financial advisors — Professionals who offer financial advice and handle investments for clients, with an duty to prioritize the client's financial well-being.
  • Corporate directors — Members of a company's board of directors who are assigned the responsibility of making decisions in the best interests of the shareholders.
  • Guardians — People chosen by the court to make decisions on behalf of people under 18 or individuals who are not able to make decisions for themselves.
  • Attorneys — Legal professionals who are obligated by a fiduciary duty to work in the best interests of their clients when managing legal matters.
  • Real estate agents — Specialists who help clients in purchasing, selling, or renting properties and are expected to act in the best interests of their clients in real estate transactions.

Good Faith, Duty of Loyalty, and Duty of Care

There are three important elements to understanding fiduciary duty:

1. Good Faith

Fiduciaries are obligated to act in "good faith," which means they deal with their clients or beneficiaries truthfully, with sincerity, and without any aim to deceive or harm the interests of their beneficiaries. They must continually act honestly and with the best interests of the clients in mind.

2. Duty of Loyalty

Fiduciaries owe a "duty of loyalty" to the beneficiary, which means they must prioritize the beneficiary's interests ahead of their own. They ought to steer clear of any conflicts of interest that could impair their capability to act only in the beneficiary's best interests. Any conflicts of interest need to be revealed to the client or beneficiary and the advisor needs to still act with the client/beneficiary's interest over their own.

3. Duty of Care

Fiduciaries have a "duty of care" to employ the level of care, skill, and diligence that a wise person would employ in comparable circumstances. They must make informed and thoughtful decisions when overseeing assets or deciding on behalf of their client or beneficiary. This duty guarantees that they strive to shield and grow the assets within their care while mitigating risks.

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What Is a Fiduciary Financial Advisor in Santa Rosa, CA?

Financial advisors help Santa Rosa, CA individuals, families, and business owners achieve their life goals via a range of financial services and suggestions. These services include investment recommendations, retirement planning, tax planning, estate planning, asset management and others.

Any individual in Santa Rosa, CA can label themselves a "financial advisor," but to say that they're a fiduciary, an advisor must be registered with the SEC, and is legally required to abide by fiduciary duty, and as a result, must put clients’ interests ahead of their own. They must possess qualifications and certifications from industry organizations such as the CFP Board and Fi360. Securing and keeping these certifications demand persistent education and a strict moral standard.

For instance, fiduciary financial advisors with a CERTIFIED FINANCIAL PLANNER™ certification must comply with the CFP Board's Code of Ethics and Standards of Conduct to:

  • Act with honesty, integrity, competence, and diligence
  • Act in the client’s best interests
  • Exercise due care
  • Avoid or disclose and manage conflicts of interest
  • Maintain the confidentiality and protect the privacy of client information
  • Act in a manner that reflects positively on the financial planning profession and CFP® certification

Are All Financial Advisors in Santa Rosa, CA Fiduciaries?

Not all financial advisor in Santa Rosa, CA are fiduciaries. The key reason is that financial advisors can operate under diverse regulatory frameworks and compensation structures, resulting to divergent standards of care:

  • Regulatory framework — Financial advisors might be subject to distinct regulatory oversight relying on their business model. For example, Registered Investment Advisors (RIAs) are usually fiduciaries. On the other hand, some advisors (for example, those under a broker-dealer model) function under the suitability standard, which mandates strategies to be fitting for clients but does not mandate the same level of fiduciary duty.
  • Compensation structure — The manner financial advisors are compensated can affect their fiduciary status. Fiduciary advisors usually charge a percentage fee for their services, rendering their compensation clear and minimizing conflicts of interest. Other advisors typically receive commissions or different kinds of compensation tied to product sales, which means they might make recommendations that are more in their interest than yours.

The Prudent-Person Rule

Fiduciary financial advisors need to abide by the Prudent-Person Rule, often known as the prudent investor rule. The rule acknowledges that financial advisors cannot predict the future or know which investments will be profitable with 100% certainty, but mandates that a fiduciary financial advisor go for investments that a sensible person would purchase based on an acceptable risk based on the client's goals and investment objective.

The prudent person rule is an early common law principle, and was eventually unified with the Uniform Prudent Investor Act. Each state might apply their own unique laws. Missouri law, for example, stipulates that fiduciary financial advisors must consider:

  • General economic conditions
  • Possible inflation or deflation
  • Expected tax consequences of investments
  • The role that each investment or approach plays within your portfolio
  • Expected return and appreciation of capital
  • Other assets and resources you own
  • Your needs for liquidity, income, and preservation of capital
  • An asset's special relationship or value to you, if any
  • The size and nature of your portfolio, its distribution requirements, and the estimated duration of your relationship with the fiduciary financial advisor

Fiduciary Duty vs. Suitability Standard: What’s the Difference?

Advisors who operate under the “suitability rule” are merely obligated to suggest investments or products that align with your objectives, while advisors with a fiduciary duty must operate in your best interest. Here are some key differences:

Fiduciary Duty

  • Legal Obligation: Fiduciary financial advisors are lawfully and ethically bound to act in their clients' best interests at all times.
  • Client's Best Interest: Advisors must prioritize the client's financial health over their own profit.
  • Full Disclosure: They must reveal all conflicts of interest, ensure transparency, and deliver the highest level of care in their advice and actions.
  • Governance: Governed by the Investment Advisers Act of 1940, which mandates that investment advisors have a fiduciary duty to their clients.
  • ExamplesInstances: Registered Investment Advisors (RIAs) and CERTIFIED FINANCIAL PLANNER™ professionals.

Suitability Standard

  • Appropriateness: Financial advisors merely need to ensure that their recommendations are appropriate for the client’s financial requirements and objectives at the time of the transaction.
  • Lower Standard of Care: Financial advisors can consider their own interests as long as the recommendations are suitable.
  • Potential Conflicts: Financial advisors may receive commissions from the sale of financial products, which can create conflicts of interest.
  • Regulation: Governed by the Financial Industry Regulatory Authority (FINRA), which mandates a “reasonable basis” that an investment is appropriate for the client.
  • Examples: Some broker-dealers and insurance agents.

Best Interest vs. Reasonable Basis

The Investment Advisers Act of 1940 mandates that fiduciary advisors must serve in their clients' "best interest," while FINRA Rule 2111 mandates that dealer-brokers and other non-fiduciaries simply have a "reasonable basis" for their recommendations. Here's a summary of what those terms mean in relation to handling a client's investments and financial planning:


Best Interest Reasonable Belief
Definition Mandates financial advisors to act in the client's most favorable financial interest. Mandates financial advisors to recommend suitable investment products or strategies based on provided information.
Standard of Care Higher level of care ensuring every action aligns with the client's most favorable outcome. Makes certain suggestions are proper and make sense for the client's circumstances.
Client-Centric Approach Advisors focus on client's objectives, needs, and preferences above their own. Financial advisors base recommendations on the client's stated financial situation, objectives, and risk tolerance.
Transparency Complete disclosure of potential conflicts of interest is required. More relaxed disclosure requirements, as long as the suggestion is suitable.
Due Diligence Suggestions based on a comprehensive evaluation of the client's financial situation. Suggestions based on reasonable research and analysis.
Ongoing Duty Continuous duty to act in the client's best interest, requiring regular reviews and updates. Focuses on the appropriateness of advice at the time of the recommendation, with less focus on ongoing oversight.
Conflict of Interest Must reveal and manage conflicts openly, ensuring clients are aware of potential biases. Conflicts are less tightly controlled, as long as the recommendation remains suitable.
Long-Term Commitment Financial advisors have a ongoing obligation to oversee and update the client's financial plan. Regular reviews are recommended, but the focus is on the suitability of initial suggestions.

Benefits of Working with a Fiduciary Financial Advisor in Santa Rosa, CA

Choosing to partner with a fiduciary financial advisor in Santa Rosa, CA brings to the table an array of advantages that can deeply influence your monetary health:

  • Fiduciary financial advisers must act in your best interest and uphold professional standards
  • Total disclosure of relevant materials and facts and full transparency with issues like risks, fees, and potential conflicts of interest, allowing you to make the optimal decisions for you and your Santa Rosa, CA family
  • Handle investments on your behalf by leveraging their expertise to develop and handle a diversified portfolio that matches your financial goals and risk tolerance
  • Comprehensive financial planning and a holistic approach to your financial well-being, taking into account all facets of your financial life to devise a personalized approach
  • Continuous monitoring and direction to guarantee your financial strategies and investments stay aligned and that you can modify to any curveballs the market or life presents your way
  • Minimized risk with prudent and judicious investment choices done by meticulously assessing the risk linked with each investment and tailoring your portfolio to align with your risk tolerance
  • Assurance that your best interests are being cared for by knowledgeable financial professionals
  • A prolonged relationship with a fiduciary financial advisor that grasps your financial goals shift over time, and life conditions modify

What Financial Planning Services Do Fiduciary Advisors Offer?

At Correct Capital Wealth Management, our comprehensive financial planning services are designed to offer you with a holistic approach to meeting your financial goals. Our team of fiduciary financial advisors in St. Louis functions diligently to understand your unique financial situation and tailor strategies that align with your life aspirations.


Tailored Financial Roadmap

We begin by conducting a comprehensive analysis of your current financial status, including income, expenses, assets, and liabilities. This helps us create a personalized financial roadmap that caters to your short-term needs and long-term objectives.


Investment Portfolio Management

We craft personalized strategies to diversify your portfolio, making sure your risk tolerance aligns with your time horizon. Our team continuously monitors and adjusts your investments to align with your financial goals, making sure that your portfolio remains robust and adaptable as market conditions change.


Retirement Strategy

Planning for retirement is a key element of our comprehensive financial planning. We assist you in navigating the complexities of retirement accounts, social security benefits, and income strategies to guarantee you can retire securely and with confidence.


Tax Planning

Effective tax planning helps keep your hard-earned money with yourself and your loved ones. Our advisors are highly knowledgeable in tax laws and strategies that can lower your tax liability and enhance your overall financial health.


Estate Planning

We also deliver informed guidance on estate planning to help you preserving your legacy. From wills and trusts to estate tax strategies, we make certain your assets are allocated according to your wishes while reducing tax burdens.


Continuous Oversight

Financial planning is not a single event but a ongoing process. We deliver ongoing monitoring and routine reviews to adjust your financial plan to any shifts in your life circumstances or economic environment.


Client-Centric Approach

At Correct Capital, our approach is highly client-centric. We take pride in building enduring relationships based on trust, transparency, and personalized service. Your financial well-being is our primary priority, and we are committed to helping you attain your financial goals with integrity and excellence.

Other services we offer in Santa Rosa, CA include:


Hire Correct Capital as Your Santa Rosa, CA Fiduciary Financial Advisor

Choosing a financial advisor in Santa Rosa, CA with a fiduciary standard is crucial to guarantee your money is being put to use how you need it to be. At Correct Capital Wealth Management, we are proud to be fiduciary financial advisors who prioritize the financial success and peace of mind of Santa Rosa, CA individuals and business owners equally. Our team is comprised of CERTIFIED FINANCIAL PLANNER™ (CFP®) professionals and we are a Registered Investment Advisor (RIA) with the knowledge and qualifications needed to guide you on your financial journey. We give all our clients our I.O.U promise: all of our advice will be independent, objective, and unbiased.

Contact us now at 314-930-401(k) or contact us online to schedule an appointment and find out more about how we can assist you attain your financial goals in Santa Rosa, CA.

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