Financial Advisor in Durham, NC

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Financial Advisor in Durham, NC. Your hard-earned money deserves attention, and you need to be secure about how it's growing and how it's being used. Numerous Durham residents do not have the financial literacy to feel like they can handle their investments and finances by themselves, while others are too busy or inclination to stay informed on financial markets along with new laws, rules, and global events. That's when you should consider hiring a dependable, experienced, and knowledgeable financial advisor. A Correct Capital financial advisor in Durham, NC will help your finances grow. We use in-depth research along with our extensive expertise to create personalized financial solutions for individuals, families, and businesses in Durham, NC and beyond. Reach out to us today at 877-930-4015 or contact us online to learn how Correct Capital can help you.

Wondering if you're ready to hire a financial advisor in Durham, NC? Check out our process page to find out how simple we make it to ascertain if you're a good fit.


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A 2018 study by FINRA found that 53 percent of American adults are nervous about their finances. A source of that concern is commonly simply not being sure they're managing their money correctly. Once our Durham, NC financial advisor team gets to know you, your finances and your financial aims, we'll create a road map to help you reach them. As a fiduciary and an independent firm, your Correct Capital financial advisor is obligated to act in your best interest and we are not limited in the options we can suggest. Our financial advisors in Durham, NC have certifications that can only be awarded through exhaustive testing and by meeting strict education requirements.

What Is a Financial Advisor?

A financial advisor is a specialist who provides advice on managing personal finances and investments. This role covers a variety of services, from portfolio management and retirement planning to tax planning and generational wealth transfers. The primary goal of a financial advisor is to help individuals and organizations reach their financial objectives by creating strategies that align with their risk tolerance, financial situation, and long-term goals. While technically anyone can be called a financial advisor or financial planner, credible and professional advisors will have qualifications from organizations such as FINRA and the CFP Board that can only be achieved through rigorous education and exams.

Types of Financial Advisors in Durham, NC

Financial advisors can work and market themselves under different titles:

  • Investment Advisors or Portfolio Managers: These professionals provide advice on securities and manage investment portfolios. They often work in RIAs and are required to act in a fiduciary capacity, putting their clients' interests above their own. Portfolio managers are registered with either the Securities and Exchange Commission (SEC) or state regulators, based on the assets under management.
  • Broker-Dealers and Brokers: Broker-dealers buy and sell securities like stocks, bonds, and mutual funds for their clients or for their own accounts. They must be registered by the SEC and are typically members of FINRA. The financial products they can sell depend on their specific licenses, such as Series 6 or Series 7. For instance, an individual who has a Series 7 license represents general securities, such as mutual funds and exchange-traded funds (ETFs).
  • CERTIFIED FINANCIAL PLANNER™ Professionals (CFPs): Advisors holding the CFP designation have completed rigorous training and uphold high ethical standards, particularly a fiduciary duty to their clients. CFPs offer a broad range of financial advisory services, ranging from managing debt to planning for retirement, and tax optimization strategies. This approach is all-encompassing, intended to address every aspect of a client's financial life.
  • Financial Consultants: This term can be widely applied, but chartered financial consultants (ChFCs) have undergone education similar to CERTIFIED FINANCIAL PLANNER™ Professionals and are also required to hold their clients' interests above their own. Like CFPs, ChFCs focus on providing comprehensive financial advice, encompassing everything from estate planning to retirement strategies, guaranteeing that customers' financial goals are met with the highest ethical standards.
  • Financial Coaches: Focus on boosting clients' financial literacy, assisting with basics such as saving money and creating budgets. They are ideal for clients who don't have the financial resources to hire a financial advisor yet. Their services provides a solid foundation for managing personal finances efficiently, particularly for those looking to take the first step towards financial wellbeing.
  • Wealth Managers: Serve high-net-worth individuals, offering a broad array of services that include estate planning, tax assistance, and investment management. They collaborate intimately with their clients to handle complex financial situations and implement wealth preservation strategies. Their skill set is geared towards enhancing the financial health and legacy of those with substantial assets, ensuring that all investments and planning strategies meet personalized advice and strategies.

Each type of financial advisor offers unique expertise and services to the table. At Correct Capital, our group of advisors includes CFPs and other qualified professionals who embody the highest standards of fiduciary responsibility and personalized service, ensuring that we act exclusively in the best interest of our clients across all our engagements.

What Does a Financial Advisor Do?

A financial advisor will look over your current finances, determine methods to improve it, and help you meet your future financial goals. Many Durham, NC residents frequently immediately think of investing when they hear wealth management services and financial advisors. While that is a key aspect of any financial plan, an accomplished financial advisor will be able to offer you all-encompassing financial advice that considers the entirety of your finances. Below are some of the services your Correct Capital financial advisor in Durham, NC will use to help you accomplish your objectives.

  • Financial Planning

    Our finances are involved in almost everything we do, from making sure we're prepared for retirement, to paying for college, real estate deals, picking insurance policies, and making sure we have enough to eat every night. The best financial advisors in Durham, NC offer holistic services and personalized advice by considering your entire financial situation.

  • Tax Planning

    Taxes are involved in virtually every financial transaction and transfer. According to the IRS's own data, more than 70 percent of Americans pay more than necessary in taxes each year. The United States tax code is notoriously complex, yet it provides perfectly legal ways to reduce your tax liability. A skilled and ethical Durham, NC financial advisor will assist you in navigating your tax implications in the interest of keeping more money in your hands than in the government's.

  • Portfolio Management and Asset Management

    Your financial portfolio is the aggregation of your financial assets. They can include stocks, bonds, mutual funds, exchange-traded funds (ETFs), cash equivalents, or alternative assets such as real estate. A financial advisor in Durham, NC will help to allocate and diversify your assets in order to mitigate risk and best position your money for long-term success.

  • Retirement Planning

    Depending on where you stand in life and your desired lifestyle when you retire, your Durham, NC financial advisor will assist with tax implications, evaluating the optimal time to retire, when to withdraw money and how much to take out. A financial advisor will assist in formulating a budget and plan for source of income in retirement so you can live out your golden years just how you want to.

  • 401(k) Services

    We offer 401(k) services to individuals and families as well as Durham, NC businesses and business owners. Introducing a 401(k) plan is a superb way to maintain your best employees and keep them satisfied and happy. Our retirement consultants manage over $218 million in plan assets and hundreds of plan participants nationwide. Our Durham, NC financial advisor team offers comprehensive 401(k) planning for companies as well as personalized benefits for their employees.

  • 401(k) Rollover

    When starting a new job, it can be difficult to know the best way to manage the money you've accumulated in a previous Durham, NC employer's 401(k) plan. You have multiple options, such as leaving the money in the account it is currently in, transferring it to a new 401(k), or investing the money in one of a variety of IRA accounts. A financial advisor will be skilled in how to best approach handling your 401(k) funds.

  • Generational Wealth Transfers

    You earn your money, and it's normal to wish to leave a legacy and pass on some wealth behind the people you care about the most. Wealth transfers are different from simply leaving gifts behind in estate planning. A financial advisor in Durham, NC can strategically plan your money for both your children but for generations to come, even ones you haven't met yet.

  • Fiduciary Advising

    Anyone can give themselves the title of "financial advisor," so it's important to choose one who has earned accreditations and certifications from regulatory bodies such as the CFP Board, Fi360, InFRE, and FINRA. As fiduciary advisors and CERTIFIED FINANCIAL PLANNER™™ professionals, your Durham, NC financial advisor at Correct Capital must follow a "Code of Ethics and Standards of Conduct" to:

    1. Act with honesty, integrity, competence, and diligence.
    2. Act in the client's best interest.
    3. Exercise due care.
    4. Avoid conflicts of interest, disclose them when they arise, and manage them in the client's best interest.
    5. Maintain confidentiality and protect the privacy of client information.
    6. Act in a manner that reflects positively on the financial planning profession and CFP® certification.
  • Debt Management

    Financial advisors offer customized debt management plans that focus on managing debt, achieving lower interest rates where possible, and structuring repayments. The goal is to create a workable path forward that aligns with your financial situation and goals, ultimately leading to stability.

  • Budgeting

    Creating and staying compliant with a budget is crucial to achieving financial health and goals. Financial advisors in Durham, NC can assist clients grasp their cash flow, identify areas to spend less, and set realistic spending limits that facilitate growing your wealth. By providing tools and strategies for efficient budgeting, advisors ensure that clients can meet their current financial obligations while also preparing for future goals.

When you hire a Durham, NC financial advisor at Correct Capital, we begin by getting to know you personally and your goals. We will evaluate your current income, assets, investments, debts, and expenses. Then we've done that, we'll work with you to establish your preferred risk tolerance and how we can best help you grow your wealth. As an independent advisory firm, our only obligation is to act in your best interest. There is no restrictions to the services, products, and investment opportunities our financial advisor team can suggest, and we will never try to sell you on something we do not believe in ourselves.

When Should I Hire a Financial Advisor in Durham, NC?

Seeking the guidance of a financial advisor can be a key step towards getting the life and financial health you want. While the ideal moment can vary widely from person to person, certain life events and circumstances often suggest the need for expert financial advice.

  • Major Life Changes: Life is a long line of transitions, and many of them have major financial implications. Whether you're buying a home or facing retirement, these milestones can dramatically affect your financial landscape. A financial advisor can help you manage these changes, ensuring that your financial plan evolves to meet your new situation and goals.
  • Lack of Experience, Time, Knowledge, or Interest to Manage Your Finances By Yourself: Managing personal finances can be complicated, time-consuming, and, frankly, overwhelming for many. If you don't have the knowledge to effectively handle your investments, or simply choose to spend your energy on other pursuits, a financial advisor can be invaluable. They bring insight and objectivity to your financial decisions, aiding to optimize your portfolio, avoid costly mistakes, and set up your investments for sustainable growth.
  • Nearing Retirement: Retirement planning is one of the primary reasons individuals seek out financial advice. An advisor can assist you evaluate your current financial situation, calculate your retirement needs, and devise a plan to ensure you can enjoy your retirement years comfortably. This includes strategies for Social Security benefits, pension management, and distribution strategies from retirement accounts.
  • Complex Financial Products: The financial market offers a myriad of investment options, many of which come with their own challenges. If you're considering investments in complex financial products—such as derivatives, alternative investments, or tax-optimized strategies—an advisor's insight can be essential. They can guide you understand the risks and benefits, ensuring that any investment fits your overall financial strategy and goals.

Questions to Ask a Financial Advisor Before Hiring Them

Trust is paramount whenever you hire someone to do something, but particularly so when it involves your hard-earned money. In addition to finding a reliable advisor, you need one whose specialties align with your needs. It's important to inquire properly during your initial meetings. Here are key questions to consider:

  • What is your experience in the financial advisory field?

    Understanding an advisor's experience, including their time spent in the industry, the types of clients they've assisted, and their areas of expertise, can give you a sense of their proficiency and whether they're equipped to tackle your specific financial circumstances.

  • What are your qualifications and certifications?

    Inquire about any certifications (e.g., CFP®, CFA, ChFC) the advisor holds. These accreditations often require adhering to strict educational, experience, and ethical standards, indicating a high level of competence and expertise.

  • Can you describe your investment philosophy?

    An advisor's investment philosophy should complement your risk tolerance and financial goals. Whether they favor a conservative approach with a focus on long-term growth or a more dynamic strategy, their philosophy should be in harmony with your goals and expectations.

  • How do you usually communicate with clients?

    Communication style and regularity are vital to a fruitful client-advisor relationship. Inquire about how often you'll have meetings, whether they'll be face-to-face or online, and how the advisor expects to keep you updated about your investments and financial plan.

  • How are you compensated for your services?

    Advisors can be fee-only, commission-based, or a mixture thereof. Knowing how an advisor is compensated will assist you in identifying potential conflicts of interest and guarantee that their recommendations are given with your best interests in mind.

  • Do you have a fiduciary duty to your clients?

    Confirming that an advisor serves as a fiduciary is essential. This means they are legally obligated to put your interests before their own, providing advice that optimally benefits your financial goals and needs.

  • What services do you offer beyond investment management?

    Many advisors provide comprehensive financial planning services, including retirement planning, tax strategies, estate planning, and more. Additionally, some financial advisory firms offer more in the way of client education and portfolio reviews. Understanding the full scope of services offered can assist you in determining whether the advisor can meet all your financial needs.

  • How do you handle conflicts of interest?

    An honest advisor will openly discuss potential conflicts of interest and how they manage them to ensure they don't negatively impact their clients' financial plans. Fiduciary advisors must disclose conflicts of interest, and are required to manage them in their client's best interest.

Asking these questions will not only offer essential information about the financial advisor's qualifications and approach but also help you gauge whether there is a good personal fit. Remember, a strong relationship with your financial advisor is built on transparency, trust, and mutual understanding.

You can find many of these questions answered on our FAQ page.

How Much Does a Financial Advisor Cost in Durham, NC?

In general, there are three common ways for financial advisors to be compensated:

  1. Commission-Based: Advisors who earn through commissions earn their income through commissions on the financial products they offer, such as mutual funds. This fee structure can lead to a potential conflict of interest, as the advisor could be motivated to suggest options that generate higher commissions instead of those that are most suited to your financial goals. These advisors are typically held to the suitability standard as opposed to the fiduciary standard, which means they have to advise on products that can aid in achieving your goals, but not necessarily the ones best suited to your needs.
  2. Fee-Only: Fee-only advisors are compensated directly by their clients for the advice and services they provide and do not receive any commissions from product sales. This compensation can take several forms, including hourly rates assets under management (AUM). This model is frequently regarded as more clear and aligned with the client's best interests, as it minimizes conflicts of interest related to product sales.
  3. Fee-Based: Fee-based advisors use a combination of client-paid fees and commissions from selling financial products. While this model offers a mix of the fee-only and commission-based structures, fee-based advisors generally also have a fiduciary duty, which means that even if they get commission from certain products, they must disclose that information to the client and are not allowed to recommend those products unless they sincerely believe they are in the client's best interests.

Correct Capital's Financial Advisory Services in Durham, NC

Correct Capital is distinguished in the Durham, NC financial advisory landscape for its customized approach to wealth management and financial planning. Recognizing that not all clients have the same starting point or the same goals, we offer three different service models to our clients in Durham, NC:


One-Time Financial Plan (best for validators)

This service model is ideal for those who are seeking the insights and advice a financial advisor can offer without the continuous oversight. This service is great for individuals who largely feel good about managing their finances but seek professional validation to ensure they're setting their money up for success in the best way. Our team performs a thorough review of your current financial situation, supplying you with a detailed plan that addresses your specific goals, concerns, and opportunities for growth.


Subscription (best for collaborators)

Our subscription service caters to individuals who appreciate ongoing guidance and advice as their financial situation evolves, or when they have specific questions about something related to their finances. This model offers monthly insights from our financial advisors, quarterly meetings, and availability on an as-needed basis. While we won't be managing your portfolio, we'll strive to look for opportunities to help you flourish financially.


Wealth Management (best for delegators)

Our wealth management service model is for clients who choose to hand over the management of their investments and financial planning to professionals. This includes active portfolio management, comprehensive financial strategizing, and forward-looking guidance on a wide range of financial matters — from tax strategies and preparing for retirement to estate considerations and beyond. Our wealth management clients enjoy peace of mind, knowing that every aspect of their financial well-being is being overseen by a dedicated team of professionals dedicated to maximizing their wealth and achieving their financial goals.


Why Choose Correct Capital as Your Durham, NC Financial Advisor?

Correct Capital is a premier choice for individuals and families in Durham, NC looking for trusted, professional financial guidance. Here's why choosing Correct Capital can make a profound difference in your financial journey:

  • We're Fiduciary Advisors: As fiduciaries, we are legally obligated to put your interests first. This commitment ensures that every piece of advice, every investment recommendation, and every strategic decision we make on your behalf is done in a way that aligns most closely with your goals.
  • Our I.O.U. Promise: Every piece of guidance we offer is independent, objective, and unbiased. Being independent signifies we aren't tied to any financial institution or product, allowing us the freedom to choose the best investments and strategies for you.
  • Professional Credentials: We are a Registered Investment Advisor (RIA), which gives us the ability access to a wide variety of investment solutions and research. Our advisor team includes a couple of CERTIFIED FINANCIAL PLANNER™ professionals, an Accredited Investment Fiduciary (AIF®), an Enrolled Agent, and a CPA. Additionally, our retirement consultants and financial portfolio managers have over 100 years of combined experience.
  • Proactivity is Our Approach: Our advisors believe that the most valuable way to create long-term financial security is to anticipate trends and lead, rather than follow. Leveraging the latest data and software to analyze trends, our aim is to craft the most appropriate strategy for your needs.
  • Continuous Learning Opportunities: We offer at Correct Capital quarterly webinars and workshops aimed at keeping you up-to-date and engaged with your financial health. Our dedication to client education ensures that you are well-equipped to make informed decisions alongside your advisor.

Choosing Correct Capital as your financial advisor in Durham, NC means joining forces with a team dedicated to your financial success. Our expertise, fiduciary commitment, and custom-tailored approach to financial planning and investment management make us the ideal partner for individuals and families looking to achieve their financial goals and safeguard their future.

Other services we offer in Durham, NC include:

Call Correct Capital's Durham, NC Financial Advisor Team Today

The decisions you make about your finances and the choices you make with it are deeply personal. At Correct Capital, we firmly believe in the relationship between a person, family, or business owner in Durham, NC and their financial advisor is founded on trust. Committed to helping our clients achieve their personal and financial goals, whether it's sending your children to college or finally achieving the dream of owning that dream car during your retirement years. Contact our Durham, NC financial advisor team today at 877-930-4015 or start a conversation with us online to begin growing your wealth how you've always wanted.


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