Financial Advisor in Rockford, IL

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Financial Advisor in Rockford, IL. Your hard-earned money deserves attention, and you need to be assured about how it's growing and how it's being used. Numerous Rockford residents do not have the financial literacy to feel sure they're making the best decisions with their money, while others simply don't have the time or inclination to stay up to date on financial markets along with new laws, regulations, and different events happening around the world. That's when you need a trustworthy, seasoned, and knowledgeable financial advisor. A Correct Capital financial advisor in Rockford, IL will help your finances grow. We use in-depth analytics along with our extensive expertise to create personalized financial solutions for individuals, families, and businesses in Rockford, IL and beyond. Call us today at 877-930-4015 or contact us online to learn how Correct Capital can help you.

Wondering if you're ready to hire a financial advisor in Rockford, IL? Check out our process page to find out how simple we make it to ascertain if we would make a good team.


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A 2018 study by FINRA reported that 53 percent of American adults are anxious about their finances. A source of that anxiety is commonly just not being sure they're managing their money correctly. After our Rockford, IL financial advisor team gets to know you, your current financial situation and your financial ambitions, we'll implement a road map to help you accomplish them. As a fiduciary and an independent firm, your Correct Capital financial advisor is legally and ethically bound to act in your best interest and we are not limited in the plans we can suggest. Our financial advisors in Rockford, IL have certifications that can only be gained through exhaustive testing and by meeting strict education requirements.

What Is a Financial Advisor?

A financial advisor is a specialist who assists individuals oversee their money, budget, put enough money away, and prepare for their financial future. This broad definition covers a wide range of services, from investment management and retirement planning to tax planning and generational wealth transfers. The primary goal of a financial advisor is to help individuals and organizations reach their financial objectives by creating strategies that align with their risk tolerance, financial situation, and long-term goals. While technically anyone can call themselves a financial advisor or financial planner, credible and professional advisors will have qualifications from organizations such as FINRA and the CFP Board that can only be achieved through rigorous education and exams.

Types of Financial Advisors in Rockford, IL

Financial advisors come in various forms, each with different areas of expertise, compensation models, and types of services offered:

  • Investment Advisors or Portfolio Managers: These advisors offer advice on securities and manage investment portfolios. They're often associated with RIAs and are required to serve as fiduciaries, meaning they always have the client's best interest at heart. Investment advisors are registered with either the Securities and Exchange Commission (SEC) or state regulators, based on the assets under management.
  • Broker-Dealers and Brokers: Broker-dealers trade securities like stocks, bonds, and mutual funds for their clients or for their own accounts. They must be registered by the SEC and are generally members of FINRA. The financial products they can sell are determined by their specific licenses, such as Series 6 or Series 7. For example, an individual who holds a Series 7 license is qualified to sell general securities, including mutual funds and exchange-traded funds (ETFs).
  • CERTIFIED FINANCIAL PLANNER™ Professionals (CFPs): Professionals holding the CFP certification have undergone extensive training and adhere to high ethical standards, particularly a fiduciary duty to their customers. CFPs offer a wide array of financial planning services, ranging from debt management to planning for retirement, and investment strategies. This approach is all-encompassing, designed to address all aspects of a client's financial life.
  • Financial Consultants: This term can apply broadly, but chartered financial consultants (ChFCs) have undergone education similar to CERTIFIED FINANCIAL PLANNER™ Professionals and are also bound by a fiduciary duty. Like CFPs, ChFCs specialize in providing holistic financial advice, encompassing areas such as estate planning to tax advice, ensuring that customers' financial goals are met with the highest ethical standards.
  • Financial Coaches: Are dedicated to enhancing clients' financial literacy, assisting with fundamentals such as saving money and budgeting. They are perfect for clients who are not yet wealthy enough to work with most financial advisors. Their services provides a solid foundation for managing personal finances wisely, especially for those looking to take the first step towards financial wellbeing.
  • Wealth Managers: Serve high-net-worth individuals, offering extensive services that encompass estate planning, tax assistance, and investment management. They partner closely with their clients to handle complex financial situations and formulate wealth preservation strategies. Their skill set is focused on optimizing the financial health and future of those with substantial assets, guaranteeing that all investments and planning strategies meet customized advice and approaches.

Each type of financial advisor provides unique expertise and services to the table. At Correct Capital, our group of advisors includes CFPs and other qualified professionals who embody the highest standards of fiduciary responsibility and personalized service, guaranteeing that we act exclusively in the best interest of our clients across all our engagements.

What Does a Financial Advisor Do?

A financial advisor will analyze your extant financial situation, identify ways to improve it, and help you meet your future financial goals. Many Rockford, IL residents frequently immediately think of investing when they hear wealth management services and financial advisors. While that is a principal part of any financial plan, an accomplished financial advisor will be able to provide you with comprehensive financial advice that gives consideration to the whole of your finances. The following are some of the services your Correct Capital financial advisor in Rockford, IL will implement to help you achieve your objectives.

  • Financial Planning

    Our finances are involved in almost everything we do, from making sure we're set up in retirement, to paying for college, real estate transactions, deciding on insurance policies, and making sure we have enough to eat every night. The best financial advisors in Rockford, IL offer comprehensive services and tailored advice by taking into account your entire financial situation.

  • Tax Planning

    Tax considerations play a role in almost every financial transaction and transfer. According to the IRS's own data, more than 7 out of 10 of Americans overpay in taxes each year. The United States tax code is notoriously complex, yet it offers perfectly legal ways to minimize taxes owed. A professional and trustworthy Rockford, IL financial advisor will assist you in navigating your tax implications with the aim of keeping more money in your pocket.

  • Portfolio Management and Asset Management

    Your financial portfolio is the collection of your financial assets. They can include equities, bonds, mutual funds, exchange-traded funds (ETFs), cash equivalents, or alternative assets such as art. A financial advisor in Rockford, IL will help in allocating and diversify your assets to mitigate risk and strategically position your money for long-term success.

  • Retirement Planning

    Depending on where you stand in life and your aspired lifestyle when you retire, your Rockford, IL financial advisor will assist with tax planning, evaluating the optimal time to retire, when to make withdrawals and how much to withdraw. A financial advisor will aid in creating a budget and plan for source of income in retirement so you can live out your golden years just how you want to.

  • 401(k) Services

    We offer 401(k) services to individuals and families as well as Rockford, IL businesses and business owners. Introducing a 401(k) plan is a great way to retain your best employees and keep them productive and happy. Our retirement consultants oversee over $218 million in plan assets and thousands of plan participants nationwide. Our Rockford, IL financial advisor team offers extensive 401(k) planning for companies as well as personalized benefits for their employees.

  • 401(k) Rollover

    When starting a new job, it can be challenging to know the best way to deal with the money you've already saved in a previous Rockford, IL employer's 401(k) plan. You have several options, such as leaving the money in the account it is in now, transferring it to a new 401(k), or investing the money in one of a selection of IRA accounts. A financial advisor will have the knowledge how to best approach handling your 401(k) funds.

  • Generational Wealth Transfers

    You work hard for your money, and it's natural to desire to leave a legacy and pass on some wealth behind the people you care about the most. Wealth transfers are different from merely leaving gifts behind in estate planning. A financial advisor in Rockford, IL can optimize your money for both your children but for generations to come, even ones you haven't met yet.

  • Fiduciary Advising

    Anyone can give themselves the title of "financial advisor," so it's necessary to choose one who has obtained accreditations and certifications from regulatory bodies such as the CFP Board, Fi360, InFRE, and FINRA. As fiduciary advisors and CERTIFIED FINANCIAL PLANNER™™ professionals, your Rockford, IL financial advisor at Correct Capital is bound by a "Code of Ethics and Standards of Conduct" to:

    1. Act with honesty, integrity, competence, and diligence.
    2. Act in the client's best interest.
    3. Exercise due care.
    4. Avoid conflicts of interest, disclose them when they arise, and manage them in the client's best interest.
    5. Maintain confidentiality and protect the privacy of client information.
    6. Act in a manner that reflects positively on the financial planning profession and CFP® certification.
  • Debt Management

    Financial advisors offer personalized debt management plans that focus on consolidating debt, achieving lower interest rates if feasible, and prioritizing repayments. The goal is to create a practical path forward that suits your financial situation and goals, ultimately leading to stability.

  • Budgeting

    Creating and sticking to a budget is essential to achieving financial health and goals. Financial advisors in Rockford, IL can help clients grasp how much money's coming in, find areas for savings, and set realistic spending limits that facilitate growing your wealth. By providing tools and strategies for successful budgeting, advisors make sure that clients can meet their current financial obligations while also preparing for future goals.

When you hire a Rockford, IL financial advisor at Correct Capital, we begin by getting to know you and your objectives. We will evaluate your current income, assets, investments, debts, and expenses. After we've completed that, we'll work in concert with you to determine your preferred risk tolerance and how we can best help you grow your wealth. As an independent advisory firm, our only commitment is to act in your best interest. There is no limit to the services, products, and investment opportunities our financial advisor team can suggest, and we will never try to sell you on something we do not believe in ourselves.

Do I Need to Speak to a Financial Advisor in Rockford, IL?

Seeking the guidance of a financial advisor can be a vital step towards achieving financial health, peace of mind, and wealth. While the optimal timing can differ greatly from person to person, certain life events and circumstances often suggest the need for expert financial advice.

  • Major Life Changes: Life is a series of transitions, and many of them have major financial implications. Whether you're starting a family or facing retirement, these milestones can dramatically affect how your money should be used and invested. A financial advisor can assist you manage these changes, ensuring that your financial plan grows to meet your evolving situation and goals.
  • Lack of Experience, Time, Knowledge, or Desire to Manage Your Finances Alone: Managing personal finances can be complex, time-consuming, and, frankly, daunting for many. If you don't have the knowledge to effectively handle your investments, or simply choose to spend your energy on other pursuits, a financial advisor can be crucial. They bring insight and perspective to your financial decisions, helping to enhance your portfolio, prevent costly mistakes, and set up your investments for future success.
  • Getting Close to Retirement: Retirement planning is one of the primary reasons individuals seek out financial advice. An advisor can aid you evaluate your current financial situation, determine your retirement needs, and devise a plan to ensure you can experience your retirement years comfortably. This includes strategies for Social Security benefits, pension management, and distribution strategies from retirement accounts.
  • Complex Financial Products: The financial market offers a myriad of investment options, many of which come with their own challenges. If you're considering investments in complex financial products—such as derivatives, alternative investments, or tax-optimized strategies—an advisor's insight can be essential. They can guide you understand the risks and benefits, ensuring that any investment aligns with your overall financial strategy and goals.

Questions to Ask a Financial Advisor Before Hiring Them

Trust is essential when you're hiring someone for any service, but particularly so when it involves your finances. In addition to finding a dependable advisor, you need one who perfectly matches your needs. It's important to make the right inquiries during your initial meetings. Here are key questions to consider:

  • What is your experience in the financial advisory field?

    Understanding an advisor's background, including their time spent in the industry, the varieties of clients they've assisted, and their areas of expertise, can offer you a sense of their proficiency and whether they're equipped to tackle your financial needs.

  • What are your qualifications and certifications?

    Ask them to mention any qualifications (e.g., CFP®, CFA, ChFC) the advisor has earned. These accreditations often require meeting demanding education, experience, and ethical standards, demonstrating a high level of competence and expertise.

  • What is your investment philosophy?

    An advisor's investment philosophy should align with your risk tolerance and financial goals. Whether they favor a conservative approach with a focus on long-term growth or a more dynamic strategy, their philosophy should reflect your aspirations and expectations.

  • How do you usually communicate with clients?

    Communication method and regularity are crucial to a productive client-advisor relationship. Discuss how often you'll be able to meet with your advisor, whether they'll be in person or virtual, and how the advisor intends to keep you informed about your investments and financial plan.

  • How are you compensated for your services?

    Advisors can be fee-only, commission-based, or a mixture thereof. Grasping how an advisor is compensated will enable you to discern potential biases and make certain that their advice is given with your best interests in mind.

  • Are you a fiduciary financial advisor?

    Confirming that an advisor is a fiduciary is essential. This means they are legally obligated to put your interests before their own, offering advice that optimally benefits your financial goals and needs.

  • What services do you offer beyond investment management?

    Many advisors provide extensive financial planning services, including retirement planning, tax strategies, estate planning, and more. Additionally, some financial advisory firms offer more in the way of educational resources and portfolio reviews. Knowing the full scope of services offered can enable you to assess whether the advisor can meet all your financial needs.

  • How do you handle conflicts of interest?

    An honest advisor will clearly explain potential conflicts of interest and how they deal with them to ensure they don't harm their clients' financial plans. Fiduciary advisors must disclose conflicts of interest, and are required to manage them in their client's best interest.

Asking these questions will not only give essential information about the financial advisor's qualifications and approach but also assist you in determining whether there is a good personal fit. Remember, a strong relationship with your financial advisor is built on transparency, trust, and mutual understanding.

You can find many of these questions answered on our FAQ page.

How Much Does a Financial Advisor Cost in Rockford, IL?

In general, there are three common ways for financial advisors to be compensated:

  1. Commission-Based: Commission-based advisors make their earnings through commissions on the products they sell, such as mutual funds. This fee structure can lead to a potential conflict of interest, as the advisor might be incentivized to suggest options that generate higher commissions instead of those that best meet your needs. Commission-based advisors are typically held to the suitability standard as opposed to the fiduciary standard, which means they have to advise on products that can help you achieve your goals, but not necessarily the ones best suited to your needs.
  2. Fee-Only: Fee-only advisors are compensated directly by their clients for the advice and services they provide and do not receive any commissions from product sales. This compensation can take various shapes, including a percentage of the assets under management (AUM). This model is often seen as more clear and aligned with the client's best interests, as it reduces conflicts of interest related to product sales.
  3. Fee-Based: Fee-based advisors use a combination of client-paid fees and commissions from selling financial products. While this model offers a blend of the fee-only and commission-based structures, such advisors generally also have a fiduciary duty, which means that although they get commission from certain products, they must reveal this to the client and are not allowed to recommend those products unless they sincerely believe they are in the client's best interests.

Correct Capital's Financial Advisory Services in Rockford, IL

Correct Capital stands out in the Rockford, IL financial advisory landscape for its bespoke approach to wealth management and financial planning. Understanding that not all clients have the same starting point or identical goals, we offer three different service models to our clients in Rockford, IL:


One-Time Financial Plan (best for validators)

This service model is best for those who are looking for the guidance and recommendations a financial advisor can offer without the ongoing management. This service is excellent for individuals who are largely confident in managing their finances but are looking for professional validation to ensure they're setting their money up for success in the best way. Our team performs a thorough review of your current financial situation, providing you with a detailed plan that tackles your specific goals, concerns, and growth opportunities.


Subscription (best for collaborators)

Our subscription service caters to people who appreciate ongoing guidance and advice as their financial situation evolves, or when they have specific questions about taxes, investments, or other aspects of their finances. This model offers monthly insights from our financial advisors, regular check-ins every quarter, and open availability if the need ever arises. While we won't manage your investments for you, we'll strive to look for opportunities to help you grow and save your wealth.


Wealth Management (best for delegators)

Our wealth management service model is for clients who choose to delegate the management of their investments and financial planning to professionals. This includes active investment management, strategic financial planning, and proactive advice on a wide range of financial matters — from tax strategies and preparing for retirement to estate planning and beyond. Our wealth management clients enjoy a sense of security, knowing that every aspect of their financial well-being is being overseen by a dedicated team of professionals dedicated to maximizing their wealth and realizing their financial goals.


Why Choose Correct Capital as Your Rockford, IL Financial Advisor?

Correct Capital is a premier choice for individuals and families in Rockford, IL looking for reliable, expert financial guidance. Here's why choosing Correct Capital can make a profound difference in your financial journey:

  • We're Fiduciary Advisors: As fiduciaries, Correct Capital is legally obligated to act in your best interests. This commitment guarantees that each piece of advice, each investment recommendation, and each strategic move we make on your behalf is carried out in a way that aligns most closely with your goals.
  • Our I.O.U. Promise: Every piece of guidance we offer is independent, objective, and unbiased. Our independence signifies we are not tied to any specific financial institution or product, enabling us the freedom to choose the best investments and strategies for you.
  • Professional Credentials: We are a Registered Investment Advisor (RIA), which allows us access to a wide variety of investment solutions and research. Our advisor team includes two CERTIFIED FINANCIAL PLANNER™ professionals, an Accredited Investment Fiduciary (AIF®), an Enrolled Agent, and a CPA. Additionally, our retirement consultants and financial portfolio managers have over 100 years of combined experience.
  • Proactivity is Our Approach: Our advisors believe that the most valuable way to create long-term financial security is to stay ahead of trends and lead, rather than follow. Leveraging in-depth research and analytics, we prepare the most appropriate strategy for your needs.
  • Ongoing Education and Resources: We offer at Correct Capital quarterly webinars and workshops to keep you informed and engaged with your financial health. Our dedication to client education ensures that you are fully prepared to make informed decisions alongside your advisor.

Choosing Correct Capital as your financial advisor in Rockford, IL means partnering with a team committed to your financial success. Our expertise, fiduciary commitment, and personalized approach to financial planning and investment management make us the perfect choice for individuals and families looking to achieve their financial goals and safeguard their future.

Other services we offer in Rockford, IL include:

Call Correct Capital's Rockford, IL Financial Advisor Team Today

Your money and the decisions you make with it are inherently personal. At Correct Capital, we firmly believe that the relationship between a person, household, or business owner in Rockford, IL and their financial advisor is based on mutual trust. Dedicating our lives to helping our clients achieve their personal and financial goals, whether it's sending your children to college or making the dream purchase of that dream car during your retirement years. Reach out to our Rockford, IL financial advisor team today at 877-930-4015 or get in touch with us online to take the first step towards growing your wealth in the manner you desire.


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